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Don't look now James Corden: David Beckham and new BFF Kevin Hart star in new H&M campaign

Sorry James Corden, David Beckham has a new best pal.

James probably didn’t see this one coming, but he’s lost Becks to his new style twin, comedian Kevin Hart.

Not the most likely of pairs, but the duo have a seriously strong matchy matchy game in the new ad campaign for H&M.

The campaign for Selected By Beckham looks intriguing – there’s stuffed bears and orange jumpers and jogging bottoms for instance.

There’s also a bit of exercise, a bit of tartan and a lot of bromance.

David Beckham and Kevin Hart spotted hugging at a H&M commercial filming in New York City. <P> Pictured: David Beckham and Kevin Hart <B>Ref: SPL1069273  050715  </B><BR /> Picture by: Gachie / Splash News<BR /> </P><P> <B>Splash News and Pictures</B><BR /> Los Angeles: 310-821-2666<BR /> New York: 212-619-2666<BR /> London: 870-934-2666<BR /> photodesk@splashnews.com<BR /> </P>

Awww there’s a blossoming bromance (Picture: Splash News)

The pair took to their Instagram accounts to reveal a look behind the scenes, which even had them questioning what was going on:


 

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