Reddit Announces the Shutdown of ‘Reddit Talks’ its Audio Social Element
Remember the great social audio fad of 2020-21?
Sure you do – first, there was Clubhouse, the buzzy audio social platform that had every other online influencer adding ‘social audio expert’ to their constantly in-flux LinkedIn bio. Clubhouse, at one stage, reached 10 million weekly active users, and had a $1 billion valuation, with many experts proclaiming it as a new paradigm, and the next big thing for social connection.
That, predictably, led to copycat features cropping up in every other social app, including Twitter Spaces, Facebook audio rooms, LinkedIn live chats, and many more.
But now, almost all of them have been depreciated, de-prioritized, or shelved entirely, as interest in social audio continues to wane.
And now Reddit Talk, Reddit’s own variation of the same, is the latest to be added to social audio scrapheap.
As per Reddit:
“We have made the difficult decision to sunset the Reddit Talk product in the coming weeks. Hosting Reddit Talks will continue to be available until March 21. The ‘Happening Now’ experiment will also wind-down on this date.”
Reddit says that it had originally planned to continue supporting audio chat elements, in line with broader platform upgrades, but recent changes have led to further complexity in maintaining the option. Read More…