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Netflix with ads is going to fix one of its biggest problems

1080p resolution is coming to Netflix's ad-supported tier

Netflix with ads launched with some pretty heavy caveats, beyond the presence of commercials. One of those limitations is Netflix capped the plan’s video resolution at 720p. And in 2023, a year where 4K video is everywhere and 8K is on the horizon, 720p is not good enough. Thankfully that’s going to change.

Netflix has announced, as part of its recent earnings call(opens in new tab), that Netflix with ads subscribers will soon be able to enjoy their content in 1080p. What’s more, subscribers on the ad-supported tier will be able to stream in two places at once — putting the plan on par with Netflix’s ad-free “Standard” subscription.
This news comes around six months after Netflix announced it was upgrading the Basic plan from 480p to 720p resolution. If you agree 720p isn’t good enough, then offering 480p resolution is essentially a crime against nature. However in this instance there's no mention of the ad-free Basic tier getting a resolution upgrade.

Netflix has announced that the viewing upgrades will be coming to all 12 markets where Netflix with ads is available, starting with Canada and Spain. It’s not clear when the likes of the U.S. or U.K. will get this upgrade, but it shouldn’t take too long to start rolling out. Read More…

 

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