Meta Makes Branded Content Tags Available to All Facebook Reels Creators
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Loading... - Josue Lagos
- 18 Oct 2022
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Meta’s making Branded Content on Facebook Reels available to all creators globally, which will provide another monetization avenue for short-form creators in the app.
As explained by Meta:
“Reels is one of the fastest growing new formats on Facebook, and now, creators can use this format with the Branded Content tag tool on Facebook Reels in their organic posts, and tagged brands can easily convert these Reels to Branded Content Ads (‘Sponsored with’ label).”
As Meta notes, by using the Branded Content Tag, business partners will be notified of your post, and will receive certain metrics about its performance. Meta further notes that all creator content which features or is influenced by a brand or product for an exchange of value must tag that business to stay within Meta’s promotional guidelines. Read More...
